As a seasoned affiliate marketer, I’ve had the chance to observe firsthand the lucrative potential of the restaurant supply vertical. Generating US$35 billion in North American annual sales and an estimated US$43 billion in the next five years, this market represents a significant opportunity on a global scale.
Capitalizing on this niche requires identifying and promoting top-notch restaurant affiliate programs. My experience and thorough evaluation of numerous affiliate programs enable me to share valuable insights into the most effective options.
So, let’s dive into the standout restaurant affiliate programs that can empower you to maximize your online impact and revenue in this thriving market.
Table Of Contents
Top Restaurant Affiliate Programs
1. Kerekes Kitchen
Established in 1995, Kerekes/BakedCo supplies professional restaurant chefs and home chefs with a range of cooking supplies, equipment, and bakeware.
They have over 25,000 products in stock at any one time spanning everything from cake pans to chef uniforms and commercial kitchen equipment. And from leading brand names like Hobart, Rubbermaid, Carlisle, Cambro, and many others.
So they have pretty much everything a restaurant of almost any size would need for its kitchen.
Their affiliate program pays a 5% commission rate on all sales, with an average order size of over $1,000.
It’s also one of the top-performing programs on ShareASale.
They have over 60 years of experience working with restaurant owners, a huge range of products, and a high average order value.
- Commission: 5%
- Cookie Duration: 30 days
- Payment Methods: Check, direct deposit, Payoneer
- Products: Kitchen supplies
2. Tundra Restaurant Supply
Tundra Restaurant Supply claims to be the largest online retailer of kitchen supplies for commercial purposes i.e. the restaurant industry.
And with over 65,000 products available to customers from their online store, this doesn’t sound like an overblown claim.
So the average restaurant owner can rely on them for heavy cooking equipment or tableware, plumbing supplies for a restaurant kitchen and even indoor or outdoor furniture for their establishment.
The Tundra Restaurant Supply affiliate is managed by Rakuten Advertising and pays a 5% commission rate for every referred customer.
They’ve now operated within the restaurant industry for over two decades and stock an extensive range of products.
- Commission: 5%
- Cookie Duration: 30 days
- Payment Methods: Check, direct deposit, PayPal
- Products: Restaurant and kitchen supplies
3. Indestructible Shoes
The average cost of a workplace injury[1] in the United States is $42,000.
The average cost of a pair of Indestructible Shoes is $89.
Many people don’t realize how dangerous the restaurant industry is – kitchens are full of sharp objects, boiling water, and hard metal surfaces.
And it only takes one slip for a knife to end up stuck in a person’s foot.
So it makes sense for any person with their own restaurant to ensure that their staff has some of the best foot protection that money can buy.
Affiliates promoting this offer also benefit from the generous 10% commission rate, an 8.3% conversion rate, and free worldwide shipping.
In many countries, restaurant staff is required to wear safety shoes for the business to be insured. So this is an evergreen market to tap into via a relatively well-paying affiliate program.
- Commission: 10%
- Cookie Duration: 30 days
- Payment Methods: PayPal, direct deposit
- Products: Safety shoes
4. Villeroy-Boch
Villeroy-Boch is the oldest company in this roundup by about 200 years because this family-run enterprise went into business in 1748.
Since then, they’ve manufactured and sold their own range of premium porcelain and ceramic tableware, some of which is in use on the Orient Express and within the Vatican, in Rome.
So, this is a very exclusive product line to promote, with your target market being 4 and 5-star hotels, and up-market cafés that offer afternoon tea, for example.
How does this affiliate program compare to the other affiliate programs in this roundup?
You’ll get paid a 5% commission rate on all sales.
Exclusivity sells, especially when it comes to promoting an entire range of goods from a prestigious brand name to the right audience i.e. businesses that can afford $500 for a set of plates.
- Commission: 5% of each referral
- Cookie Duration: 30 days
- Payment Methods: PayPal, Direct deposit
- Products: Tableware
5. 360 Training
360 Training provides non-academic training programs focusing on three key markets: food and beverage, real estate, and OSHA[2].
Restaurant staff can benefit from taking courses, including mandatory ones such as manual handling, serving alcohol, or food manager, depending on their role in the business.
But with 360 Training, many of the tutorials can be delivered remotely, so employees can take these courses at a time that suits them.
As long as there are waiting staff working in restaurants, there’ll be a need for training courses like those offered by this company.
This affiliate program pays a 15% commission rate for all new customers you send their way.
They offer training programs specifically suited to the restaurant and food service industries.
- Commission: 15%
- Cookie Duration: 60 days
- Payment Methods: Check, direct deposit, or Payoneer
- Products: Workplace training
6. Revo Coolers
While Revo Coolers might not seem at home in a traditional restaurant, they can be used to expand a restaurant’s chilling capabilities on a busy night.
They’ve also expanded their range of products to include flameless warming dishes (chafers), making them ideal for outdoor events or a pop-up foodie event.
So that gives you two potential audiences to work with here – the amateur chef throwing a party for friends and a mixture of restaurants and food service companies.
How does this affiliate marketing program treat its affiliates?
You’ll earn a 10% commission on each sale, and this is also one of the more active programs on the Refersion affiliate network.
Their coolers and chafers provide a novel way to keep drinks and food hot or cold and do that stylishly.
- Commission: 10% of each referral
- Cookie Duration: 15 days
- Payment Methods: PayPal, direct deposit
- Products: Coolers
7. Napkins.com
Napkins.com is kind of like the Walmart of tableware.
Their products are affordable, you can buy them in bulk, but they’re ultimately disposable.
And there’s a huge market for these products, especially in venues that are more interested in the volume of their customers rather than the quality of their ambiance.
The kind of place where the menu has pictures on it…
But you also have to factor in the potential sales from party organizers, outdoor food trucks, etc.
There’s a lot of potential here.
This affiliate program also has one of the highest commission rates of all the affiliate programs listed.
And they’re even happy to work with coupon sites – a rarity in modern affiliate marketing.
They have no minimum order requirement. Pay an above-average commission rate and have an average order value of $100.
- Commission: 13%
- Cookie Duration: 60 days
- Payment Methods: Check, direct deposit, Payoneer
- Products: Napkins and tablecloths
8. Loom And Table
Loom and Table is a manufacturer and supplier of high-quality linen tablecloths, napkins, and runners for the more discerning restaurant.
Their products use eco-conscious materials and are manufactured in-house to the highest standard while also providing custom products if required.
So these are not your average disposable tablecloths or napkins.
Your visitors can also pay for their tableware in installments, so that’s useful leverage for your affiliate pitch.
Affiliates promoting this offer will earn a 10% commission on all sales referred through links on your affiliate site.
And with an average order value of $174, you can expect to earn around $17 per sale.
Their products are ideally suited to restaurant clients who want to create a memorable tablescape for their customers.
- Commission: 10%
- Cookie Duration: 30 days
- Payment Methods: Check, direct deposit, Payoneer
- Products: Tableware
9. Restaurant Engine
Restaurant Engine is a very different offer in the kitchen supply and equipment niche.
That’s because they design websites for restaurants, hence the name.
Their service means the average restaurateur doesn’t have to find, hire and work with a developer, graphic designer, and content creator.
Instead, Restaurant Engine takes care of all the hard work for them – they end up with a shiny new, mobile responsive, SEO-optimized website that can even handle online ordering.
Their affiliate program is managed in-house and offers the highest commission payout of any affiliate program in this roundup at $100 per sale.
This service will appeal to almost anyone in the restaurant business, so you have a large potential audience to work with.
- Commission: $100
- Cookie Duration: TBC
- Payment Methods: PayPal
- Products: Software
10. Snake River Farms
Snake River Farms is the brand name behind some of the finest Wagyu beef available in North America today.
Specialist butchers in Europe import this beef in addition to the Wagyu beef they purchase from suppliers in Japan.
They then supply this meat to high-end hotels and restaurants as exclusive menu items for their customers.
It’s that good.
Snake River Farms also sell a range of Kurobuta Pork products, including ribs, roasts, and chops. So they’re about more than just amazing beef products.
An average Wagyu steak costs around $120, and most people buy two steaks at a time.
Which is why the average order value for Snake River Farms is $250.
As an affiliate, you’ll get a 7% cut of that sale for a total commission of $17.50. And we are sure that many restaurant owners would be interested in the products.
They’re an established brand with a high level of market recognition, excellent products, and a very worthwhile affiliate payout rate.
- Commission: 7% of each referral
- Cookie Duration: 60 days
- Payment Methods: Check, direct deposit, Payoneer
- Products: Premium beef
11. Zwilling
The Zwilling brand is best known for producing some of the highest quality knives in the world.
Something they’ve manufactured for over 200 years now.
But they’re also very well known for their cookware, cutlery, and even their kitchen appliances – including everything from mixers to coffee grinders.
The Zwilling logo is a seal of approval for the average shopper and restaurant owner alike, so their products are already kind of pre-sold in the mind of your visitors.
How does this affiliate program compare to the other affiliate programs featured here?
Zwilling products aren’t cheap.
Some of their knives can cost upward of $500, and you can earn a 5% referral fee on those types of sales from this affiliate program.
They’re a household name in kitchen supplies in North America and other parts of the world i.e., you just need to present their offers to the right audience.
- Commission: 6%
- Cookie Duration: 14 days
- Payment Methods: Check, direct deposit, or Payoneer
- Products: Kitchenware
12. A Best Kitchen
A Best Kitchen refers to themselves as “The original and the best,” probably because they’ve been selling online – kitchen supplies and restaurant-related products – since 1996.
The thousands of items in stock at any one time include commercial-grade cooking equipment, water filtration supplies, ice makers, pizza ovens, and even work surfaces – all the tools of the trade.
So, a brand new restaurant could fully outfit itself using just A Best Kitchen, with the only exception being actual food items or consumables.
Commercial kitchen equipment and supplies don’t come cheap, which is why this particular affiliate program has an average order size of over $1,100.
And based on the 5% commission rate for this affiliate program, this would put $55 in your pocket for a typical online sale.
They carry a huge range of products, have a long track record as a supplier, and have a higher than average order size.
- Commission: 5%
- Cookie Duration: 30 days
- Payment Methods: Check, direct deposit, Payoneer
- Products: Kitchen supplies
13. Olma Caviar
And now it’s time for a slightly more tangential offer for the restaurant owners in your audience – Olma Food.
While they specialize in some of the finest caviar money can buy, they also sell a range of other seafood products along with truffles, Foie Gras, and other gourmet food items.
This is a very niche offer for an equally niche audience i.e., not every restaurant wants to buy Beluga Caviar
But those who do tend not to care how much it costs.
This is reflected in the average order value for this affiliate program – $239, which would earn you $7.17 in commission.
But you do receive an extra $5 commission from this affiliate program on all sales over $500 in value.
Gourmet food is a specialized market/audience, but one where high-ticket sales are the norm.
- Commission: 3% per sale
- Cookie Duration: 15 days
- Payment Methods: Check, direct deposit, Payoneer
- Products: Gourmet food
14. LolliCup Store
For the last 20 years, Lollicup has been a one-stop-shop for restaurants and other food service providers such as the hospitality industry and food delivery companies.
But they’re also a favorite with coffee and tea shop owners.
Their best-selling products include flavored syrups, cocoa powder, cup holders, straws, and creamer products. And from leading brand names like Karat, Tea Zone, Monin, Blendtec, and many others. They even carry stock for vegan coffee fans.
But they also stock a complete range of disposable cups, plates, bowls, serving trays – Lollicup is also happy to supply custom printed goods if your visitors need them.
You’ve probably used one of their products in your favorite restaurant.
Affiliate marketers will have to focus on volume sales with this offer because it only pays a 3% commission rate.
With that said, it is one of the top-performing affiliate programs on Commission Junction, so if you are their restaurant affiliatem you are making money.
They’re one of the leading suppliers of disposable tableware in the United States with a very active affiliate program.
- Commission: 3% per sale
- Cookie Duration: 45 days
- Payment Methods: Check, direct deposit, or Payoneer
- Products: Tableware
15. KaTom Restaurant Supply
KaTom is a leading supplier of commercial equipment, making them a possible vendor for those in the restaurant business.
Something they’ve done now for three decades, serving customers across the United States.
The product range in their online store is from leading brand names like Scotsman, Cambro, Krowne, Turbo Air, Vollrath, and many others, each of which is aggressively priced.
So they can supply any restaurant with commercial-grade equipment for any purpose, from chillers and friers to furniture, uniforms, and disposables.
This affiliate program pays a 2% commission rate for all sales referred through your affiliate link.
They have over 130,000 products in stock at any one time, price them to sell, and have been in business since 1987.
- Commission: Up to 4% per sale
- Cookie Duration: 15 days
- Payment Methods: Check, direct deposit, or Payoneer
- Products: Restaurant equipment
Start Earning With the Best Restaurant Affiliate Programs
And that brings us to the end of our roundup of the best restaurant affiliate programs we could find.
There are plenty of others, but the above gives you an idea of how much money you could make in this niche and ideas for sub-niches, e.g., linen tablecloths, restaurant supplies, etc.
Sometimes the opportunity to make the most money online is in overlooked niches like this one.
That’s why you need to hone your niche-finding and research skills.
Which, coincidentally, is what I teach in my Affiliate Lab course.
You get to follow the exact process I use to build and rank profitable niche affiliate sites.
No more guesswork in building an online business…
Just proven results.
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